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Welcome To The New Solvi
There comes a time in any company’s life when you feel like you need to change shit up. Things are getting stale and it just doesn’t feel as exciting as when you were really finding your feet. The inevitable, the terrifying - the rebrand. Any great company can point to a time in their past when things changed for the better. At Solvi, we’re making history. We’re evolving into a bigger, better and brighter company that aims to be a thought leader in the digital marketing industry and bring invaluable, personalised strategies to each and every one of our clients.
The world of digital marketing moves at such an incredible pace that it sometimes feels impossible to keep up. We’ve decided to try. As the world evolves and digital platforms change, it was time Solvi kept pace.
We’d like to introduce you to the new Solvi:
We’d always felt like Digital was our middle name, so we decided to make it our last name instead. It better illustrates who we are and what we do. Plus, it sounds way cooler.
What’s changed and why does it matter?
If you’re new to the Solvi experience, you may be wondering what exactly we’ve changed and why we’re making a big hubbub about it. Well, a LOT has changed. From the very website you’re reading this on…
To the logo…
To the team…
To the god damn name
A lot’s been happening here at Solvi in the past few weeks. All of this means the business is evolving in a way that can only benefit us, our clients and (hopefully) even the industry. This isn’t as simple as an aesthetic makeover, it’s a new way of approaching digital marketing and we’re so unbelievably excited to share it with you all.
A few months ago we decided it was time for Solvi to enter a new era. We could feel the company changing, evolving and we felt the need to see what we could become if we allowed ourselves the chance to grow. We’ve done a lot of growing since then and we’re proud of how far we’ve come. There’s a bright future ahead, and this is only the beginning.
So, Solvi Digital, What Can We Expect From You?
The new Solvi has a plethora of plans for how we’ll interact with our audience and clients from here on out. Our blog is going to see a lot of use with frequent company updates, industry news, marketing advice, and tips for developing marketing strategies. Our social calendar is jam-packed with new and exciting content for our social channels which will also be seeing a lot of use in the new Solvi.
We’ll be launching an email newsletter in which we’ll be sharing tips and tricks, our best social posts and any blog posts you may have missed. If you’d like to stay In The Loop, this is the best way to do so.
The new Solvi has a strong focus on content marketing for ourselves and our clients, whether we’re working on PPC ads, social posts or email newsletters. We want to move into doing more visual content that will make audiences stop and go, “Huh, nice visuals.” We want to set ourselves apart from the competition but the only way to beat ‘em is to join ‘em.
Our new slogan ‘In The Loop’ embodies what we hope to achieve with this rebrand. Keeping our clients' content marketing fresh and in tune with the times, and ensuring our audience is up-to-date on industry news and trends. The world of digital marketing is fast-paced and we’ll be running alongside it to provide everyone the best service we can.
We’re Just People Marketing For People
People are an essential part of business. Whether you’re growing the size of your company (as we did), working with clients or broadcasting your message to an audience, people are an integral part of the process.
At Solvi Digital, we want to keep the human side of marketing as authentic and genuine as we can. We value personality and aim to integrate it into our own and our clients’ marketing strategies. We know that people buy from people and we consider that with absolutely everything we do.
Long gone are the days of massive corporate entities with one eerily inauthentic voice - we’re now living in an age where people-led marketing is a core part of the industry, we’re just bringing it to the forefront of our strategy.
Conclusion: Won’t You Stick Around A While?
We’re unbelievably excited for the future of Solvi Digital. We’re so ecstatic to finally be able to share this with you all and we hope you can share in some of that excitement with us. If you liked the sound of what we plan to offer and think you’d like to stay In The Loop follow us on LinkedIn!
Andreas Philippou - Co-founder
